# Cookie Policy - Anima Felix

> Cookie Policy for Anima Felix. Learn how we use essential, analytics, and marketing cookies and how to manage consent.

Source: https://animafelix.com/cookies/

Cookies Consent controls

# Cookie Policy

How we use cookies and similar technologies on the Anima Felix website.

**Last updated:** March 17, 2026

## 1. What are cookies?

Cookies and similar browser storage technologies help websites function, remember choices, and measure usage. Some are strictly necessary; others are optional and require consent.

## 2. Technologies we use

### Strictly necessary

Required for core website operation and consent handling.

**Examples:** local storage keys such as `animaFelixCookieConsent`, `animaFelixCookieConsentTs`, and banner dismissal preferences.

### Analytics (optional)

Used to understand site usage and improve performance.

**Provider:** Google Analytics (GA4) — [Privacy Policy](https://policies.google.com/privacy) · [Opt out](https://tools.google.com/dlpage/gaoptout)

### Marketing (optional)

Used for campaign attribution and marketing measurement.

**Providers:**

- Meta Pixel — [Privacy Policy](https://www.facebook.com/privacy/policy/) · [Ad preferences](https://www.facebook.com/adpreferences)
- TikTok Pixel — [Privacy Policy](https://www.tiktok.com/legal/privacy-policy) · [Ad settings](https://www.tiktok.com/legal/ads-cookies-settings)

## 3. Legal basis and consent

Strictly necessary technologies are used for legitimate service operation. Optional analytics and marketing technologies are activated only after your consent where required.

After analytics consent is granted, our Google Analytics (GA4) setup records app-engagement events including `afk_store_click` (fired when you click an App Store or Google Play link for AFK) and `app_chooser_click` (fired when you pick a card in the "Which app fits this moment?" chooser). These events reuse the existing GA4 cookies listed in the retention table below.

Current consent status: Not set

## 4. How to manage cookies

- Use the cookie banner and preference modal on this site.
- Use the controls above on this page.
- Use browser settings to block or delete cookies. Some features may stop working if strictly necessary storage is disabled.

## 5. Retention

Specific cookie and storage retention periods:

 Cookie / Key Provider Purpose Retention animaFelixCookieConsent First-party Consent state 180-day renewal animaFelixCookieConsentTs First-party Consent timestamp 180-day renewal animaFelixBannerDismissed First-party App banner dismissal 7 days _ga Google Analytics Distinguishes users 2 years _gid Google Analytics Distinguishes users (session) 24 hours _fbp Meta Pixel Browser identifier 90 days _fbc Meta Pixel Click identifier 90 days _ttp TikTok Pixel Unique visitor identifier 13 months _tt_enable_cookie TikTok Pixel Cookie check flag 13 months

## 6. Contact

For cookie, privacy, or data protection questions, contact [gdpr@animafelix.com](mailto:gdpr@animafelix.com). For general help with the Anima Felix or AFK apps, visit our [Support](/support/) page.